{"id":26649,"date":"2021-07-02T08:55:59","date_gmt":"2021-07-02T07:55:59","guid":{"rendered":"https:\/\/pureobagi.com\/?page_id=26649"},"modified":"2022-02-09T15:04:11","modified_gmt":"2022-02-09T15:04:11","slug":"skinclusion","status":"publish","type":"page","link":"https:\/\/pureobagi.com\/nl\/skinclusion\/","title":{"rendered":"SKINCLUSION"},"content":{"rendered":"\n<p>Obagi\u2019s SKINCLUSION initiative is a celebration of worldwide diversion and inclusion. We can all be conscious, be fearless and be beautiful &#8211; the 3 key elements of the SKINCLUSION awareness campaign.<\/p>\n\n\n\n<p>This global awareness initiative has been created to elevate and enhance the discussion about diversity and inclusion in the skincare industry. As market leaders, Obagi prides itself on leading the discussion and bringing products to the market that allow everyone to experience medical grade skincare. We can all have beautiful skin!<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/pureobagi.com\/wp-content\/uploads\/2020\/11\/obagi_fitzpatrick_5-1.jpg\"><img decoding=\"async\" src=\"https:\/\/pureobagi.com\/wp-content\/uploads\/2020\/11\/obagi_fitzpatrick_5-1-1024x467.jpg\" alt=\"\" class=\"wp-image-4557\" width=\"800\" srcset=\"https:\/\/pureobagi.com\/wp-content\/uploads\/2020\/11\/obagi_fitzpatrick_5-1-1024x467.jpg 1024w, https:\/\/pureobagi.com\/wp-content\/uploads\/2020\/11\/obagi_fitzpatrick_5-1-416x190.jpg 416w, https:\/\/pureobagi.com\/wp-content\/uploads\/2020\/11\/obagi_fitzpatrick_5-1-300x137.jpg 300w, https:\/\/pureobagi.com\/wp-content\/uploads\/2020\/11\/obagi_fitzpatrick_5-1-768x350.jpg 768w, https:\/\/pureobagi.com\/wp-content\/uploads\/2020\/11\/obagi_fitzpatrick_5-1-1536x700.jpg 1536w, https:\/\/pureobagi.com\/wp-content\/uploads\/2020\/11\/obagi_fitzpatrick_5-1.jpg 1669w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"everyone-s-skin-is-both-beautiful-and-unique\">Everyone\u2019s skin is both <strong>beautiful and unique\u2026<\/strong><\/h2>\n\n\n\n<p>With individual skincare needs based on 3 key elements:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Skin tone<\/li><li>Skin concerns<\/li><li>Skin type&nbsp;<\/li><\/ol>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"everyone-has-a-place-on-the-fitzpatrick-scale\">Everyone has a place on the <strong>Fitzpatrick Scale<\/strong><\/h2>\n\n\n\n<p>In 1975, Harvard dermatologist Dr Thomas B. Fitzpatrick MD developed the Fitzpatrick Scale to categorise skin into 6 different types. These types indicate the skin&#8217;s predicted response to UVA, UVB and ultraviolet light. Inclusion is paramount, and due to this, the Obagi SKINCLUSION initiative ensures we all have a space on the scale.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/pureobagi.com\/wp-content\/uploads\/2021\/02\/Fitzpatrick_Skin_Types_.png\"><img decoding=\"async\" src=\"https:\/\/pureobagi.com\/wp-content\/uploads\/2021\/02\/Fitzpatrick_Skin_Types_-1024x664.png\" alt=\"\" class=\"wp-image-13768\" width=\"500\" height=\"300\"\/><\/a><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"everyone-has-a-skin-type-but-what-is-yours\">Everyone has a skin type, but <strong>what is yours?<\/strong><\/h2>\n\n\n\n<p>Correlating to the Fitzpatrick Scale mentioned previously, we all have a skin type between type 1 to type 6. Read the chart below to find your space on the scale.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"skin-type-1\">Skin Type 1<\/h4>\n\n\n\n<p>Skin colour prior to sun and UV exposure: ivory<\/p>\n\n\n\n<p>Skin\u2019s reaction to sun and UV exposure: freckles, burns, peels, never tans<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"skin-type-2\">Skin Type 2<\/h4>\n\n\n\n<p>Skin colour prior to sun and UV exposure: fair<\/p>\n\n\n\n<p>Skin\u2019s reaction to sun and UV exposure: often develops freckles, often burns &amp; peels, rarely tans.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"skin-type-3\">Skin Type 3<\/h4>\n\n\n\n<p>Skin colour prior to sun and UV exposure: beige, with golden undertones<\/p>\n\n\n\n<p>Skin\u2019s reaction to sun and UV exposure: may freckle, burns only on occasion, and sometimes develops a tan.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"skin-type-4\">Skin Type 4<\/h4>\n\n\n\n<p>Skin colour prior to sun and UV exposure: light brown or olive<\/p>\n\n\n\n<p>Skin\u2019s reaction to sun and UV exposure: rarely freckles or burns, however often tans.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"skin-type-5\">Skin Type 5<\/h4>\n\n\n\n<p>Skin colour prior to sun and UV exposure: dark brown<\/p>\n\n\n\n<p>Skin\u2019s reaction to sun and UV exposure: rarely freckles, almost never burns, always tans.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"skin-type-6\">Skin Type 6<\/h4>\n\n\n\n<p>Skin colour prior to sun and UV exposure: deeply pigmented dark brown to darkest brown<\/p>\n\n\n\n<p>Skin\u2019s reaction to sun and UV exposure: never freckles or burns, always tans.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link\">Take the Skin Test!<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile\" style=\"grid-template-columns:20% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" width=\"400\" height=\"402\" src=\"https:\/\/pureobagi.com\/wp-content\/uploads\/2022\/02\/obagi-skinclusion-fitzpatrick-wheel.png\" alt=\"Obagi SKINCLUSION Fitzpatrick Wheel\" class=\"wp-image-46510 size-full\" srcset=\"https:\/\/pureobagi.com\/wp-content\/uploads\/2022\/02\/obagi-skinclusion-fitzpatrick-wheel.png 400w, https:\/\/pureobagi.com\/wp-content\/uploads\/2022\/02\/obagi-skinclusion-fitzpatrick-wheel-150x150.png 150w, https:\/\/pureobagi.com\/wp-content\/uploads\/2022\/02\/obagi-skinclusion-fitzpatrick-wheel-100x100.png 100w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-large-font-size\">All Day, Everyday Commitment<\/p>\n\n\n\n<p>Obagi is a leading champion of diversity and is the first medical skincare brand to design clinical research protocols that encompass all 6 skin types in the Fitzpatrick Skin Spectrum.<\/p>\n\n\n\n<p>The global skincare company is female-led and is committed to diversity and inclusion in both the product development and their working environment. Obagi has a 30 year legacy and high degree of employee diversity, these beliefs run to the core, and Obagi are proud to continuously withhold these.<\/p>\n\n\n\n<p>Skincare is more than \u2018correcting\u2019 and \u2018preventing\u2019, it\u2019s about allowing you to feel confident, helping you to reach your skin\u2019s full potential. The future of skincare is ahead, not behind, and this is why Obagi are focused on ensuring everyone is represented, today, tomorrow and for all the time going forward.<\/p>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Obagi\u2019s SKINCLUSION initiative is a celebration of worldwide diversion and inclusion. We can all be conscious, be fearless and be beautiful &#8211; the 3 key elements of the SKINCLUSION awareness campaign. This global awareness initiative has been created to elevate and enhance the discussion about diversity and inclusion in the skincare industry. As market leaders, [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-26649","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/pureobagi.com\/nl\/wp-json\/wp\/v2\/pages\/26649","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pureobagi.com\/nl\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/pureobagi.com\/nl\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/pureobagi.com\/nl\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/pureobagi.com\/nl\/wp-json\/wp\/v2\/comments?post=26649"}],"version-history":[{"count":4,"href":"https:\/\/pureobagi.com\/nl\/wp-json\/wp\/v2\/pages\/26649\/revisions"}],"predecessor-version":[{"id":46516,"href":"https:\/\/pureobagi.com\/nl\/wp-json\/wp\/v2\/pages\/26649\/revisions\/46516"}],"wp:attachment":[{"href":"https:\/\/pureobagi.com\/nl\/wp-json\/wp\/v2\/media?parent=26649"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}